Joyce Tang

Joyce Tang

Joyce Tang

Head of Marketing, HK & Macau

Sony Mobile Communications International AB

Ms. Joyce Tang was appointed Head of Marketing, Hong Kong & Macau of Sony Mobile Communications (previously known as Sony Ericsson) in Apr 2011.

Joyce Tang has over 18 years’ experience in mobile communications and consumer electronics industry, she joined Sony Ericsson in 2002, responsible for product management, marketing communications and public relations. Prior to joining Sony Ericsson, she was with SHARP-Roxy Hong Kong Limited, where she gained experience in marketing of consumer electronic products.

Joyce led her team to launch the 1st Sony Xperia™ smartphone in the market since 2012. There were a lot of successful marketing campaigns and some of the key models were the no. 1 android phones in the market, e.g. Xperia™ Z series. In 2016, She launched a new Xperia™ branding campaign and a new communication platform “It’s me, it’s Xperia” and successfully refreshed Xperia™ branding. Also, Sony Mobile actively engages their fans in social media and their facebook page has more than 350K fans.

Daisy Lam

Marketing communications & brand management, Corporate affairs Asia Pacific
BASF East Asia R...

Methy Chi

Vice president, strategic marketing & innovations
The Club

Garry Bissett

Director of Marketing
Dining Concepts

Tina Chao

General Manager, Marketing
Hong Kong Touris...

Cindy Cheung

Head of group public affairs
John Swire &...

William Tsing

Marketing Director
KFC HK, Jardine ...

Marcus Chang

Head of marketing and communications
Lane Crawford (H...

Adrian Veliche

Head of experience design, Regional
Manulife Financi...

David Leung

Head of Branding, Research & Development
Maxim’s Catere...

Fiona Wan

General Manager, Public Affairs
New World Develo...

Grant D. Smith

General Manager
Porsche Hong Kon...

Ming Chan

Director, Corporate Communications & Investor Relations
Sa Sa Internatio...

Astor Keung

Fuels Category Manager
Shell Hong Kong

Joyce Tang

Head of Marketing, HK & Macau
Sony Mobile Comm...

Olivia Sham

Head, Digital Marketing
Standard Charter...

Yvonne Chau

Marketing Director
Wyeth Hong Kong