Daisy Lam

Daisy Lam

Daisy Lam

Marketing communications & brand management, Corporate affairs Asia Pacific

BASF East Asia Regional Headquarters

Daisy is the Asia Pacific Head of Marketing Communications and Brand Management for BASF, the world’s leading chemical company. She works to build brand awareness and trust to support business growth through implementing the corporate brand strategy across the region. She oversees advertising, brand management, corporate design, digital marketing, corporate events and CSR activities in Asia Pacific.
Daisy has a diverse background in both B2C and B2B segments and has held marketing and strategic planning positions in industries ranging from tourism, consumer products to information technology, telecommunication and chemical industries. Before joining BASF, Daisy was the Head of Strategy for Alternative Radio Technologies at Nokia Siemens Networks.

Daisy received her B.A. in English from The Chinese University of Hong Kong and earned her MBA from the Santa Clara University in California, United States.
Daisy Lam

Marketing communications & brand management, Corporate affairs Asia Pacific
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