Judge Profile

Sufintri Rahayu

Sufintri Rahayu

Public relations director

Traveloka

With two decades of robust experience in the industry, Sufintri Rahayu joined Traveloka as public relations director in April 2018.

Her senior-level expertise and trail-blaze thinking has enabled organisations to successfully build award-winning brands, strengthen reputation and deliver cutting-edge communication practices.

Her prior roles include vice president of marketing and communications for Avrist Insurance, country communications manager for Honeywell, communications & external affairs for BP, communications advisor for World Bank, and head of corporate communications for British American Tobacco. Passionate about driving results, she takes a strategic approach to develop cohesive plans that deliver impactful messages to key audiences and stakeholders.

Her integrated communications knowledge is best-in-class, enabling businesses to grow and increase exposure in ways never thought possible. Sufintri obtained cum laude of Bachelor of Communication Science degree from Padjadjaran University. With a proven track record, Sufintri has all-round communication expertise in brand development to media relations, from crisis management to client counsel, and is devoted to get the job done just how it is envisioned.
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